Healthcare marketing · Louisville, KY
Healthcare marketing, SEO and websites for Louisville practices
For independent dental implant, bariatric, weight loss and plastic surgery practices. I build the website, the search, the ads and the follow-up, and I measure all of it in paying patients, not clicks. Want the whole system? It comes with a guarantee: fifteen paying patients in ninety days, or the fee back.
Founder-run, no account managers · Fixed fee, fixed term · Independent practices only
What I do for practices
Get found
Get chosen
One service, or the whole system
A single service
Hire me for the one thing you need: SEO, AI search, your Google Business Profile, a website, reviews, social media, Google Ads, Meta ads or speed to lead. Fixed scope, fixed term, quoted on the call.
The New-Patient Engine
Everything connected: website, search, ads and follow-up, with a guarantee. Fifteen paying patients in ninety days, or the full fee back and I keep working at no fee until you have them. You fund the ad budget directly with the platforms; it's never marked up.
Can't fund ads right now? I can work the patients you already have. Dormant Chair Recovery
You can't fix what you can't see
- 1
Your best procedures come by referral, so you can't grow the ones with the best margin.
- 2
You pay for ads, but nobody can tell you how many of last month's new patients came from them.
- 3
Your Google Business Profile hasn't been touched in years, and the practice three miles away has four times your reviews.
A paying patient is a started case
Who I work with
Dental implants and full arch
Bariatric surgery and medical weight loss
Plastic surgery
Independent, owner-led practices where an average case is worth more than five thousand dollars.
Not a fit: DSOs, private-equity or hospital-owned groups, chiropractic, urgent care, emergency, primary care or general family practice. If that's you, I'll say so on the call instead of taking your money.
Google Reviews
What clients say
These clients aren't healthcare practices. The guarantee is how I carry the risk until I have healthcare results to show.
Dustin is not only great to work with but truly understands how to drive results. I've been frustrated with vendors in the past who would just perform services and check boxes. Dustin is a true growth partner for my business and I'm so lucky to have found him. Would highly recommend to anyone looking to dominate the digital space.
Marina Gee — Google review, Louisville Web Lab client
Working with Dustin was an amazing experience. He truly went above and beyond to create a masterpiece website for me, making sure every detail was perfect and attending to all of my requests. He was easy to communicate with and made the whole process smooth and stress-free. You can tell he genuinely cares about his work and his clients. I couldn't be happier with the final result and highly recommend Dustin to anyone looking for a top-quality website!
John Ziesing — Google review, Louisville Web Lab client
We had a great experience working with Louisville Web Lab. They built our website from the ground up and did an excellent job bringing our vision to life. The site looks professional, runs smoothly, and has already helped us attract new customers. They also created and optimized our Google Business Profile, which has made a noticeable difference in our local visibility. On top of that, their work with Local Services Ads has been a game changer for generating quality leads. The team was responsive, knowledgeable, and easy to work with throughout the entire process. If you're looking for a company that understands digital marketing and delivers real results, we highly recommend Louisville Web Lab.
Eric Orm — Google review, Louisville Web Lab client
How it starts
- 1
Book a call.
Thirty minutes. I ask about your practice, your procedures and your numbers.
- 2
The fit check.
I look at your market, case values and schedule. If the math doesn't work, I tell you.
- 3
The plan.
One service or the whole system, a fixed fee, written down before you pay.
- 4
The work.
I build it myself and report on paying patients every week.
Not ready to talk? Start with your own numbers.
- FreePractice Visibility GraderTen questions, a grade for your Google Business Profile, reviews and site speed.
- FreeAI crawler checkSee what ChatGPT, Claude and Grok's crawlers get from your site.
- FreeNew-patient ROI calculatorWhat new paying patients are worth to your practice.
- FreeGoogle Ads cost calculatorEstimate clicks and cost for your procedure.
Questions
What does Louisville Web Lab do?
I do healthcare marketing for independent practices in Louisville and Kentucky: SEO, AI search, Google Business Profile and local listings, website design, reviews and reputation, social media, Google Ads and PPC, Meta ads, and speed to lead and texting, measured in paying patients.
Which practices do you work with?
Dental implant and full arch, bariatric and medical weight loss, and plastic surgery practices that are independent and owner-led. I don't work with DSOs, private-equity or hospital-owned groups.
Can I hire you for just one service?
Yes. You can hire me for any one service on its own. The guarantee comes with the full New-Patient Engine.
How does the guarantee work?
Fifteen paying patients in ninety days, or the full fee back and I keep working at no fee until you have them. It depends on the ad budget being funded and the practice-side terms in the agreement, all written down before you pay.
Do you publish your prices?
Single services are quoted on the call, once I know your procedures and market. The ad budget is separate, paid directly to the platforms, and I'll tell you the number before anything else.
Are you based in Louisville?
Yes. I'm in the Louisville area and work with practices across Louisville, Lexington, southern Indiana and the rest of Kentucky. You talk to me, not an account manager.
Find out if your practice is a fit
Thirty minutes. If I'm not the right person, I'll tell you on the call.
Start with a conversation
Tell us about your practice.
We respond within one business day — no high-pressure pitch.
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