Procedure Pages
One page per procedure — candidacy, recovery, alternatives, next step.
Interventional Pain, Orthopedics & Spine
Est. Louisville, KY
Marketing For Interventional Pain, Orthopedic, Sports Medicine And Spine Practices
Built for the procedural end of musculoskeletal care — injections, ablations, arthroscopy, joint replacement and spine surgery. Not routine visits.
See the Empty Chair Offer
Tell us about your practice.
We respond within one business day — no high-pressure sales pitch.
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This page is for practices where a single patient episode runs into the thousands: interventional pain management, orthopedic surgery, sports medicine and spine. A patient with a torn meniscus, a herniated disc or a failing joint searches once, reads reviews, and calls the practice that looks like the obvious choice. I build the search footprint, the procedure pages and the follow-up that make that practice yours. I do not take chiropractic or physical therapy work — those case values do not clear the bar this offer is built on.
HIPAA-aware form handling
No PHI logged, BAA-ready vendor stack.
ADA / WCAG 2.1 AA
Accessibility standards on every build.
Consent-first tracking
A2P 10DLC-compliant SMS, opt-in every step.
Read the full HIPAA & ADA compliance overview.
Why This Niche
The Market Is Ready. The Question Is Whether You Are.
$5K+
Average case value required before this offer makes sense.
Procedural
Injections, ablations, arthroscopy, joint replacement, spine surgery.
1
Practice per specialty per territory.
The Channel Stack
The Patient Acquisition System We Build
Local SEO
"Spine surgeon [city]," "sports medicine orthopedist," "pain injections near me."
Google Business Profile
Where most surgical shoppers compare practices before calling.
Google Ads
Paid coverage on procedure terms while organic pages mature.
Review Engine
Post-procedure review requests, timed so patients actually respond.
Consult Follow-Up
Missed-call text back and nurture for patients who are still deciding.
Services Inside The Stack
Every channel above is delivered by one of our specialist services. Explore the individual disciplines that power this system:
How procedural musculoskeletal marketing works
Procedural patients search by problem, not by provider. "Herniated disc surgeon," "epidural steroid injection near me," "torn meniscus doctor," "knee replacement surgeon [city]." Each of those deserves its own page that explains the procedure, the candidacy, the recovery and the alternatives. I build those pages, optimize the Google Business Profile, and put paid search behind the terms where a booked consult is worth the click. The result is fewer inquiries and more of them surgical.
Why the procedure page carries the load
A general "pain management" page attracts everyone and converts almost no one. A page about lumbar radiofrequency ablation, ACL reconstruction or reverse shoulder arthroplasty attracts a smaller number of people who are already deciding. That is where reviews, surgeon credentials, imaging expectations and a clear next step matter most. I write for the patient who is close to booking and give the referring physician something worth reading too.
Where paid search and follow-up pick up the rest
Organic ranking moves slowly and surgical demand does not wait. Paid search covers the procedure terms while the pages mature. Missed-call text back turns an after-hours call into an SMS conversation inside a minute. Every consult request is tracked back to the term and the page that produced it, so you can see which procedures the spend is actually filling.
The Engagement
One System. One Fixed Fee.
One Operator Accountable for the Math.
I don't sell SEO. I don't sell ads. I don't sell social. I install one patient acquisition system — every channel, every touchpoint, every follow-up — and I run it myself. Two offers, both fixed price, both with the number written down before you pay. One practice per specialty per territory.
What You Get
A complete patient acquisition system — installed, optimized, and accountable.
- Consistent visibility in local search and map pack
- Google Ads driving immediate high-intent patient volume
- SEO content that captures patients at every research stage
- Automated review growth on Google and Healthgrades
- CRM setup and automation tied to patient lifecycle
- Every missed call becomes a followed-up opportunity
- Full patient lifecycle automation from inquiry to reactivation
- Quarterly strategy sessions and monthly performance reporting
The Empty Chair Offer is $7,500 for ninety days. Fifteen paying patients, or I refund the $7,500 and keep working at no fee until you get them. The Dormant Chair Recovery is $5,997 for sixty days and uses no ad spend at all. Media is separate. You pay the platforms directly and I never mark it up.
The Next Step
One offer.
A counted outcome.
I check the fit before anyone pays anything. The two offers are fixed price and fixed term — no retainer, no quote invented on a call.
- 01
Check your territory.
One practice per specialty per market. If yours is taken, I tell you up front.
- 02
I run the fit check.
I review your case values, your search presence, and your patient list — and tell you plainly whether the math works.
- 03
You get a straight answer.
If your practice fits, you get a fixed price and a fixed term. If it doesn’t, I point you somewhere better.
No obligation. No high-pressure pitch. Just a real plan.
See the Empty Chair OfferThe Real Numbers
What Patient Volume Means to Your Practice
An interventional pain episode or an orthopedic procedure runs into the thousands. That is the whole reason the arithmetic behind a guarantee works here and does not work for routine musculoskeletal care. Run your own case values against the math before you talk to me.
Frequently Asked Questions
Answers For Interventional Pain, Orthopedics & Spine Practice Owners
Interventional pain management, orthopedic surgery, sports medicine and spine. The common thread is a procedural case worth thousands of dollars that the patient is choosing to have done.
No. Average case values in chiropractic and physical therapy sit below the bar this offer is built on, so a guaranteed patient count would not pay for itself. I would rather say that up front than take the work.
Paid search and missed-call follow-up can produce booked consults within weeks. Procedure pages and map pack movement generally take 60 to 90 days to show, and keep compounding after that.
Yes. Kentucky, Indiana, Ohio and Tennessee. The build is the same; the local research is rebuilt per market. I take one practice per specialty per territory.
Every call, form fill and text is attributed to its source through call tracking and CRM tagging. Reporting is by procedure and by consult, so you can see which cases the spend produced.
Two options. The Empty Chair Offer is ninety days with a fixed fee and a refund if I miss the number. The Dormant Chair Recovery is sixty days with no advertising, working patients you already have.
If we're the right fit, we'll tell you. If we're not, we'll refer you to someone who is.